When Your Book Becomes a Platform: Carly's Journey to Becoming An Author
Feb 12, 2026
When Your Book Becomes a Platform: Carly's Journey to Becoming An Author
Some projects leave a mark on your heart long after the work is done.
Carly Ottaway's book is one of them.
She arrived with a story that had been lived deeply; felt in her bones, processed through tears and triumphs, and finally ready to be shared with the world. But what made Carly's journey truly remarkable wasn't just the story itself.
It was the intention she brought to it.
She didn't want to simply publish a book. She wanted to do it with meaning. With care. With a vision that honoured both her readers and the business she had poured her heart into building.
From our very first conversation, one thing was clear: this book was going to change things.
From Writer to Author: The Shift That Changes Everything
Carly isn't new to the power of words. As the founder of Web of Words, she has spent years helping others find their voice creating brand messaging and storytelling that connects, moves, and converts.
But there is something profoundly different about telling your own story.
It asks more of you. It invites you to go deeper. It calls you to stand fully in your truth and trust that your experience is enough, that you are enough.
"Choosing a publisher felt like such an important decision," Carly shared. "And from the very beginning, I knew Monarch was where I was meant to be."
That's the kind of trust we don't take lightly. Ever.
Publishing Is Personal And You Deserve to Be Held Through It
Here's what nobody tells you about writing a book: it will crack you open in ways you cannot prepare for.
It's not just a creative process. It's a deeply personal one. A truly transformational one.
There will be moments of self-doubt. Moments where you wonder if your story is too much, or not enough. Moments where old versions of yourself whisper that you should play it safe, stay small, keep the pen down.
Carly moved through all of it with courage, grace and a willingness to be seen.
"Amanda and Kiel held my hand through every single step," she said. "They supported me through the ups, the downs, the emotional rollercoaster of sharing such a personal story with the world."
That is what we are here for. Not just to edit your manuscript, but to walk with you. To remind you, on the hard days, why your story matters. To see the author in you even before you can see her yourself.
As Maya Angelou so beautifully said, "There is no greater agony than bearing an untold story inside you."
We help you set it free.
The Results: A Book That Became a Movement
Carly didn't just cross the finish line of publishing. She stepped into an entirely new chapter of her life and business.
After publishing, Coming Home, with The Monarch & Co., here is what unfolded:
✨ Her book hit bestseller status
✨ She sold out her book launch event
✨ She secured speaking opportunities
✨ She was featured on dream podcast platforms
✨ She launched new, aligned offers
✨ She grew her email list and increased her revenue
And beyond the milestones, beyond the metrics, she stepped into a deeper, truer version of herself. One who knows her voice is needed and that trusts her story is a gift to share.
"They didn't just see my book… they saw me." "What sets them apart is their heart."
There are no words for what it means to hear that. Because at the end of the day, this has never been about the book alone. It's about the heart behind it. The ripple effect it creates. The lives it touches simply by being brave enough to share your truth.
Are You Ready to Write Yours?
If you have been carrying a story that feels ready, or you have built something beautiful and you sense there is a book inside you waiting to amplify everything you have created, I want you to know something.
You don't have to figure this out alone.
You deserve a team that believes in your vision, honours your voice, and walks beside you every step of the way. Whether you are a first-time author or a seasoned expert with a message whose time has come, there is space for you here.
This is your invitation to come home to your story.
📚 Learn more about our Solo Author Journey
🦋 Book a call to explore what's possible
Your story is not just a book. It is a bridge. A light and gift to every heart who needs to hear exactly what only you can say.
Carly, thank you for trusting us with yours. It has been one of the greatest honours of this work.
And to you, reading this right now, your story matters. It always has.
Let's give it the wings it deserves.
Amanda
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